Growing an eCommerce boutique plant brand.
Door2Door Plants delivers rare and exotic indoor plants around Australia. Based out of Melbourne, we launched their brand and WordPress ecommerce website at the start of 2020.
The houseplant craze has been steadily growing, especially in the online space. We positioned Door2Door Plants as a boutique, eco-friendly yet modern brand that provides a more personal experience than large nurseries or retailers.
The website focuses on featuring the beautiful plant stock and creating a user-friendly shopping experience for everyone from the plant newbie to the aficionado.
After the initial launch, we implemented an SEO plan to grow their organic reach; alongside Facebook and Instagram advertising delivering an average ROAS (return on ad spend) of over 15 throughout 2020.
We also introduced auction functionality to the site allowing them to maximise ROI on their rarest plants.
Our awesome client.
Things we did.